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Building nudging posters based on a meaning.
Posters are the way of expression of any messages in a split second. Using semiotics, doing deep researches, and applying design principles; allows you to fit the pages of information on a single page. That is, you reduce the quantity of your expression and increase its intensity. Thus, the audience configures their attention and time in the most efficient way.
One Good Work, creates every kind of poster for your business or personal use. And our works are based on three components: Idea, message, and design.
The idea is key in making a poster attractive.
A good poster needs to create contrast. So, the audience should be shown something they haven’t seen before. If there is a contrasting idea, you can grab the viewers’ attention. If you have their attention, you can deliver your message to them.
The message carries the information and emotion.
Each word, notion, and image has energy. This energy is revealed under the influence of connotations and past experiences. For this reason, the message should be expressed in a simple and understandable way, without using any confusing details.
The design glues the idea and message together.
A white page defines the endless possibilities of a design that can become a reality. Each added design element helps to transform this infinity into a meaningful whole. Therefore, each design element to be used must have a reason behind it.